Good Business Strategy has to address all 9 external and internal functions inherent in any business enterprise, as shown in the diagram above. A great pitcher can be a source of competitive advantage on a baseball team, though the team is bound to lose, if they do not have third base and right field covered.

MeritBSC has defined a series of key elements, topics and questions underlying each of the 9 functions. MeritBSC works with you and your management team to get answers quickly and develop consensus about problems and opportunites.

A MeritBSC Business Strategy evaluation applies a set of proprietary analytics and metrics to get results and make recommendations leading to positive change for your company's performance, competitive position and market valuation.